The scientificity, artistry and advanced technology of sign design constitute the times of products.
Good sign design can reflect the face of science and technology of the times, and also can reflect the modern aesthetic outlook.
At different stages, there will be some representative design trends and technology, and sometimes a trend of the times will be formed in a certain period, which makes people have a new feeling.
The design of logo products in each period should leave the brand of the times and record the progress of the times.
For example, during the cultural revolution, the logo product design could not lack the political slogans at that time, the color could not lack the red tone, and the design was restricted to a certain extent;
After the reform and opening up, the design ideas have been gradually opened up, and it is possible to learn from foreign fashionable styles;
At the end of the s, the design style of product label has changed greatly. Different types of industrial products pay great attention to the decorative effect of signs on products, forming a variety of styles to show the performance of products with personalized design;
A large part of the label products are matched with the products of foreign-funded enterprises and joint ventures, and directly turned to the international market. The characteristics of the logo design in this period is that more attention is paid to the application of new materials, new technologies and new structures.
Technology is the representative design in this period.
Of course, it does not deny the role of traditional decorative techniques, it only has a certain range of use.
For example, in order to adapt to the consumers' recognition of traditional products or to suit the customs of various nationalities, the trademark and decoration of brand products or ethnic commodities with a long history still adopt the original design. However, the technological level of the face decoration shows has been greatly improved compared with that before, which can also reflect the times of the products.